# Ethos Curators counts only engagement from credible accounts

Published 2026-11-04 by Ethos · https://www.ethos.network/post/ethos-curators-paid-post-campaigns-bots

> Ethos Curators counts replies, quotes and reposts only from accounts with a credible Ethos score, so bot farms can’t win paid-post campaigns.

On November 4, 2026, Ethos reminded people they could still join **Ethos Curators**, a campaign where participants can earn $WHUF. Its main rule: only replies, quotes and reposts from accounts with a **credible Ethos score** count.

Paid-post campaigns are usually easy to game, so this matters for anyone who has watched them get flooded with low-effort or automated activity.

## The problem with most paid-post campaigns

According to Ethos, most paid-post campaigns count every reply. When every reply counts the same, whoever can produce the most replies comes out ahead, and that is usually a bot farm rather than a real community.

The image attached to the post makes the same point. It shows a man in sunglasses at a signing table with a stack of photos, smiling at a long line of featureless mannequins. The line looks impressive until you notice that almost nobody in it is a person.

## How Ethos Curators is different

Ethos Curators doesn’t count every interaction. It only counts these three kinds of engagement:

-   **Replies**
-   **Quotes**
-   **Reposts**

And it only counts them when they come from accounts with a credible Ethos score. Ethos is an onchain reputation network where people review and vouch for each other, and every account gets a credibility score based on what others say about it. Using that score as the filter means engagement from accounts without a credible reputation doesn’t move the needle.

Ethos summed up the campaign in two words: “Humans only.”

## Why the filter matters

When engagement from a fresh bot account counts the same as engagement from someone with a real track record, the incentives favor volume over substance. Tying a campaign to reputation shifts the reward toward people others have reviewed and vouched for, which makes the activity it generates harder to fake.

## How to join

As of November 4, the campaign had **17 days left**, and new participants could still join and earn $WHUF. Details are at [curators.ethos.network](https://curators.ethos.network).

*This article first appeared as a [post on X](https://x.com/ethos_network/status/2118052096880562183). Follow [@ethos\_network](https://x.com/ethos_network) for updates.*